With arenas off limits, we bought the naming rights to people’s living rooms,
dogs, cars, homes, children - one guy even painted his room Little Caesars orange.
Featured In:
Fox, NBC, ABC, Thrillist, Curiocity
Recognition:
One Show, Clios, LIAs, Caples and more.
Recognition:
2021 LIA, Silver - Non-Traditional: Best Use of Real Time Advertising
2022 Caples Awards, Gold - Ambient/ Guerilla/ OOH
2022 Caples Awards, Silver - Integrated
2022 Caples Awards, Silver - Digital B2C
2022 Clio Sports Awards, Gold - Experiential, Digital
2022 Clio Sports Awards, Silver - Fan Engagement
2022 Clio Sports Awards, Shortlist - Partnerships & Sponsorships
2022 Clio Awards, Silver - Experience, Guerrilla
2022 Clio Awards, Silver - PR, Real Time Response
2022 Clio Awards, Shortlist - Direct, Experience
2022 One Show, Merit - Non-traditional & Guerrilla Marketing
2022 One Show, Merit - Customer Experience / CX
2022 One Show, Shortlist - Physical Products
2022 Webby Awards, Shortlist - Advertising, Media & PR - Best Growth Strategy
2021 Communication Arts - Integrated Campaign
2021 Communication Arts, Shortlist - Digital Advertising
2022 Atomic Awards, Gold - AToMiC Engagement
2022 Atomic Awards, Gold - Brand Integration
2022 Marketing Awards, Silver - Social Media
2022 Marketing Awards, Bronze - Community Building
2022 ADCC Awards, Silver - Advertising Integrated Campaign
2022 ADCC Awards, Bronze - Media Innovation
2022 ADCC Awards, Bronze - Promo
Creatives:
The lovely Sam Cote & Ryan Dzur
